Having a successful marketing strategy is crucial for any small business. Design plays an important role in marketing. Thankfully, you don’t have to be a graphic designer to create a professional look for your brand. These best design apps for small business owners cover a variety of design needs. Taking on the creative and visual part of your business is rewarding, and it can also save you money. Although, you could get a loan if you had to and hire a professional – no matter your credit rating, since a very bad credit loans direct lender is a potential option.… [Continue Reading] "Best design apps and services for small businesses"
If you run a blogging site like this one, BloggedTopics.com, or something completely different then you know the importance of having relevant content. This is what evergreen content is except this type of content is always relevant. Evergreen content is any piece of content that stays relevant and is always of interest. This type of content is in contrast to content that is time-sensitive such as news pieces or current events style content. Some examples of this type of content could be: Listicle pieces (best 10 movies of the ‘80s for instance) Tutorials Definition pieces (explainer posts) Mistakes/pitfalls There are… [Continue Reading] "Evergreen content and your business"
Everybody knows that content is king, or rather great content is king, but simply pumping out content, regardless of how great it may be, is not going to mean too much if you don’t have trust and influence. For instance, you may have a life-changing product but if you are selling it from a cardboard box on a street corner, you are not going to get very far. You need to start building influence. Take that same product and have a high street store sell it for you and watch those sales start to rack up! Content marketing is pretty… [Continue Reading] "Building influence for your site"
Blogging is important for your business, but there exists some debate surrounding blogging, and whether it is still relevant within today’s more social media focused marketing environment. Whether you operate a small local business or a multinational corporation, blogging is an important part of your content marketing strategy. To help underline just how important blogging is to your marketing strategy, here are 4 reasons why blogging is important for your business: Blogging drives traffic to your website Your blog is your perfect opportunity to create content that is relevant to your customers, and you can use this as a marketing… [Continue Reading] "4 Reasons Why Blogging is Important for Your Business"
Many small and local businesses have been battered during successive lock-down measures. Many of these have had to close their doors for good – even after government assistance to help them remain open. Sometimes, our best efforts just aren’t enough for our small business to stay in business in 2021. For those of us that remain, how do we pick up the pieces and surge forward in 2021? It is import to start taking steps now so that your business can hit the ground running next year. By implementing the steps outlined here, you will help make your business grab… [Continue Reading] "Elevate your small business in 2021 after Covid-19"
I see a lot of ‘conventional’ businesses where we are in Bromley Cross, Bolton, United Kingdom. Something I also see a lot of is these conventional businesses with no online presence beyond social media platforms – Facebook, Twitter, Instagram etc. Why would a ‘bricks & mortar’ business need a website? Not all of these more traditional businesses are in the loop as to what Google My Business is and why it is such a major component in today’s digital world. If your business is one of these conventional bricks & mortar companies then you are potentially missing out on what… [Continue Reading] "Google My Business: What is it, why is it important?"
Content marketing answers the question: “Are you going to find your next client, or are they going to find you?” Hopefully, you’ll have more of the latter than the former. It makes things much easier and would be a signal that you are reaping content marketing benefits fully. Business owners need to have a properly defined inbound marketing strategy. That is, one that is a combination of content marketing, search and social media. Content marketing is the very foundation on which a successful inbound strategy is built. Without content, there is nothing to share. If you don’t already have a… [Continue Reading] "10 Content Marketing Benefits"