Everybody knows that content is king, or rather great content is king, but simply pumping out content, regardless of how great it may be, is not going to mean too much if you don’t have trust and influence. For instance, you may have a life-changing product but if you are selling it from a cardboard box on a street corner, you are not going to get very far. You need to start building influence. Take that same product and have a high street store sell it for you and watch those sales start to rack up! Content marketing is pretty… [Continue Reading] "Building influence for your site"